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What are HD Brows?

HD Brows have revolutionised eyebrow care to give everyone that extra look-good and more importantly feel-good factor.

It’s much more than just eyebrow shaping…

Eyebrows are as individual as fingerprints, and our tailored procedure transforms even the most unruly, sparse or over-plucked brows into perfect arches to suit the wearers face. Taking between 30-45 minutes, the HD Brows experience features tinting, waxing and threading, with stylists using a specially designed formula to give you perfectly defined brows.

Every HD Brows treatment is absolutely exclusive, as our stylists assess the shape of your face and colouring before creating a bespoke brow, tailored exclusively for you. Even if you have sparse areas, hope is not lost! Our expert stylists will work with you on a re-growth programme to achieve the perfect brows for you. Plus, our new Make Up by HD Brows range of brow products such as pencils, powders, brushes and more will allow you to hide those areas until they grow in. The effects are so good, they have even been compared to a mini-facelift, and our celebrity fans include The Saturdays, Emeli Sandé, Amanda Holden and Alesha Dixon, to name but a few.

As a branded treatment, every procedure is performed using the specially formulated HD Brows professional range of products, ensuring the quality of the treatment is consistently high. So with over 4,000 HD Brows stylists across the UK, there is no excuse not to get the beautiful brows you deserve.

Make Up by HD Brows

Launched in Spring/Summer ’14, this 76 strong capsule collection of brow, eye, skin and lip essentials is the perfect make up range to compliment your beautiful brows.

Developed by HD Brows founder Nilam Holmes-Patel and celebrity make up artist Francesca Neill, the range is available from HD Brows stylists and stockists, and via the shop.

“Creating naturally beautiful looks and a flawless finish is what I am known for amongst my celebrity clients. Right from the start, we knew we wanted to create a capsule collection of high-quality, must have products that could create this, with a series of shades that would suit anyone. With Nilam’s brow expertise and my experience as a professional make-up artist, we really feel that we have created THE perfect range of brow, eye, skin and lip essentials that everyone can use”

Book your appointment today

The HD Brows treatment and make up range can only be offered by approved stylists and stockists. You can find those close to you by accessing our Salon Finder

Visit Salon Finder

The faces behind the brand:

Nilam Holmes-Patel


Nilam’s glittering 20-year career is the stuff of dreams. Her outstanding brow work can be seen in major music videos, movies and television commercials, and during a two-year period in America Nilam became the personal brow shaper to many Hollywood A-listers. Always a leader in her field, Nilam is renowned for setting trends in the industry and HD Brows is no exception.

Karen Betts


Karen has more than 20 years of solid industry experience. and is living proof that you can turn your passion into a successful career. As one of the UK’s leading semi-permanent cosmetics artists, Karen brings a wealth of business expertise to the HD Brows brand.


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