The Instagram Brow

What is an Instagram brow?

It’s the super glam, power brow look that you’ve probably seen when scrolling through your Instagram feed. Often referred to as an ombre brow, the Instagram eyebrow starts light and soft at the front, fading to a deeper tone towards the arch and tail. The shape is neat and defined with not a single hair out of place.

Get the look

Want to try out the ombre brow look on yourself? It’s easier than you might think. All it takes is 3 simple steps.


Take a little Brow Crème on a Fine Angled Brow Brush. Smooth the brush on the back of your hand to remove any excess product and create an ultra-fine tip.

Angled Brow Brush

Angled Brow Brush




Fill in your brow shape, starting from the middle of the brow and working towards the end. Using any remaining product on the brush, lightly fill in the front of the brow for a soft finish.

Brow Crème

Brow Crème




To get an ultra crisp finish, take some Pro-Fix Concealer or Brow Highlighter under the brow and blend in using the flat-topped Brow Highlighter Brush.

Pro Fix Concealer

Pro Fix Concealer




Will I suit an ombre brow?

This brow style suits all eyebrow shapes, sizes and tones; it’s all about having the confidence to pull off this statement look. It’s definitely not for you if you prefer a low maintenance brow, but if you like a polished look, give it a try.

“The Instagram brow is the perfect going out-out brow. Not only does it look great paired with lashes and a glowing highlighter, the budge-proof Brow Crème will stay in place all night long.”

Jamie Long, Lead HD Brows Stylist

Your brows deserve a professional

Whether you’re looking to tame bushy brows or grow back overplucked arches, our HD Brows stylists are on hand to help you achieve your Insta-brow goals.

Salon Finder

Ombre brows FAQs


Yes, absolutely! It’s definitely a statement make up look so works well even if you don’t have super full brows.



This look is all about a clean, defined brow shape, so we wouldn’t recommend trying to DIY. An HD Brows stylist will use our unique custom design formula to create a brow shape that suits you perfectly. They’ll also finish the treatment with a mini make up lesson, so be sure to let them know you’re keen to try out the power brow trend.

When creating the look at home yourself, don’t forget that you can neaten everything up at the end with concealer.



Brows don’t have to be dark to be bold! You can follow the same steps; just opt for the Brow Crème in Smoke or Bombshell to flatter your hair colour.