Why You Should Consider Brow Lightening for Your Clients

Why You Should Consider Brow Lightening for Your Clients
Are you looking for a way to enhance the beauty of your clients’ brows? Consider brow lightening. Brow lightening is a great option for clients who have naturally dark brows, want to lighten their brows to better frame their face or create an on-trend look. Brow lightening is a simple and effective way to help your clients achieve their desired look and bring out their best features. Read on to learn more about why you should consider brow lightening for your clients.
23.06.24 367 view(s)

The current trend

Lightening your brows is becoming increasingly popular with many celebrities now transforming their look with lighter, softer brows. While the trend has become popular recently, brow bleaching is nothing new and has been around for some time. Brow lightening isn’t just about totally bleached brows. It can create a variety of looks, including a softer shade, a colour a few steps lighter or an on-trend ombre look. For those considering lightening their brows, it’s important to speak to a professional colour expert first, who can advise on the best course of action to get the desired result. An HD Brows Colour Expert will be able to assess skin type, hair type and colour and facial features in order to determine the correct shade for the eyebrows.

The benefit of a lighter brow

When it comes to creating the perfect brow look for your clients, you may have thought of everything from brow tinting to colouring in sparse patches. But have you considered brow bleaching? Brow bleaching can be a great way to help your clients achieve their desired eyebrow look, regardless of their natural colour or brow shape.

Lighter brows will help to soften overall facial features and create an on-trend, natural brow look. Bleaching is also an effective way to get an ombre effect - making darker hairs at the base and tails of the brow and lighter hairs at the front. This can help your clients achieve the bold brow look that’s been all over social media.

Bleaching can also be a great way to deal with grey hairs that just won’t pick up the colour when you use a tint. By lightening them, you can give your clients the beautiful natural brow look they desire.

Finally, brow bleaching can be used to correct a brow shape. If there are any stubborn coarse hairs, lightening them can help soften the texture before hair removal, making them easier to shape.

For these reasons, brow bleaching is a great option for your clients who want to achieve the perfect eyebrow look.

How to bleach brows

When it comes to achieving a perfect, polished look for your clients, brow bleaching can be an excellent way to go. Lightening the hair is the first step in the process and will help you create the perfect shade and tone that best suits your client’s skin tone and facial features. Once this step is complete, you can tint to the perfect custom-blended shade and then begin shaping the brows with precision to get that desired eye-popping look. Those finishing touches make your fresh brows feel even fresher, even if it’s just adding a hair stroke or two.


Once the brow bleaching process is complete, clients should use a conditioning brow serum twice a day. This will help keep the hairs conditioned and looking healthy. For an intense, overnight treatment, they can also apply the SOS Rescue Brow Balm 2-3 times a week. Doing this will help keep brows looking hydrated and healthy.

To maintain that desired look, clients should schedule regular visits with their colour expert to ensure that their brows stay looking on point.

Want to become an HD Brows Colour Expert? Discover more about the HD Brows Lightening course.